Nate Covington

Nate Covington

I build websites that build businesses. 

Every month, my work is seen and used by hundreds of thousands of people.  I am available for hire with building new web sites, and managing existing sites, help with updates, consulting, new features, training, etc…  

I work with directly with business owners to build streamlined, effective web sites.  I also work with advertising agencies and marketing consultants on their clients' sites. 

The large majority of my projects are built using Wordpress, Drupal, and Joomla, although I also support Magento, OSCommerce, and almost any other open-source platform.  

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Experience

Covington Creations, LLC (CEO)
Builds and maintain web sites for small and medium businesses, mainly in the PA/NJ/MD area. Main focus is customizing open-source content management systems, frequently working with graphic designers, photographers, copy writers, and project managers to produce and implement cutting-edge web applications. Over 15 years of programming experience.

Mangos, Inc. (Internship in Account Management)
As an intern with Mangos, an award-winning full-service ad agency, I assisted account managers with competitive research, worked alongside creative directors, as well as various designers, writers, and managers. Worked within all three major departments – account management, creative, and production.

Education

Graduated from the Marketing Program at Shippensburg University with a BSBA.  During his final semester, was hired by the College of Business to redesign the school’s web site.  Coursework included a concentration in sociology, psychology, and art.

Technical Skills
Programming (HTML, CSS, PHP, etc)
Open-source Software
Graphic Design
Photography
Google AdWords

Software Toolkit
Mac and PC
Adobe Creative Suite 
Microsoft Office (including Access)
Slack, Asana, other collaboration tools

Monday, 15 September 2014 18:51

Taking Security Seriously

I want to take a brief moment to write up some important points to consider when dealing with securing digital communications.

Many of these items have come to light after Edward Snowden (bravely) came forward and contradicted what Obama told Leno: “We don’t have a domestic spying program.”  As you are (hopefully) well aware, this is 100% false.

Further reading:
http://en.wikipedia.org/wiki/Edward_Snowden#Global_surveillance_disclosures

With all of this in mind, I am compiling a list of 4 things that anyone, not just industry-professionals, can do to protect themselves against such spying:

Nate Covington, owner of Covington Creations, LLC, will present:

Free Marketing & Technology Seminar
Greater Pocono Chamber of Commerce

Important:  This seminar is for Chamber Members only!  If you are not a member, join today!

Wednesday, 11 June 2014 18:33

My PGP Key

Background:
In order to allow for safer electronic communication, I've finally set up my own PGP encryption for sending email. 

Don't ask for your privacy. Take it back.
"Mass surveillance is illegitimate. I'm taking steps to take my freedoms back and I expect governments and corporations to follow in my footsteps and take steps to stop all mass government surveillance."

Below is my PGP Key...

Website
First and foremost, your website needs to be up to snuff.  Is it search engine friendly?  Does it look presentable?  Is it up to date?  Does it work on iPhones, iPads, and other mobile devices?  

All of the following services are going to link back to your website so put your best foot forward.  

Tuesday, 26 November 2013 02:19

A Lesson in SEO: Client Rescued from Flash

“Now, people are calling and saying they found my site through an internet search.”
- Chris Pip, owner of CP Construction

We recently rebuilt this website for a local contractor and wanted to share the results.  

We are pleased to announce that we offer financing through PayPal's "Bill Me Later" service - details:

To get started please contact us and use the Payments page to make a payment using PayPal.  During checkout, use the "Bill me Later" option.

In the 7-10 days after Hurricane Sandy hit our area (Northeast PA), we were entirely without electricity and cable service.  As a web developer, this would have assumedly resulted in a general lack of productivity.  Luckily, we had just switched from AT&T to Verizon a few months prior, so tethering is included with our data plan.  And, just last summer, we had our generator hard-wired into the house.  So, unlike most of my clients and colleagues who were waiting for services to be restored, I was able to keep plugging away.  I certainly wouldn't want to work off of my cell phone's data plan on a regular basis, but in a pinch, it works great.  Now, if only Verizon would let me talk on the phone and tether at the same time (cough cough)...

I've written previously about the importance of maintaining control over your website and wanted to post this follow-up.  In addition to having your site's domain registration in your company's name and billing, you also want to have your hosting account in your company's name and billing.  The reason?  You are able to choose who works on your site without moving your site to a different server.  Have a falling out with your web guy?  Or he/she simply fell off the face of the earth?  No problem, you have control over the hosting account.  Change the password and find a new consultant to work with.  Give them your new password.

Thursday, 24 January 2013 21:37

How to get good customer service in 2013

As much as I personally despise the growing popularity of social services like Facebook and Twitter, they are excellent mediums for a 'normal consumer' to be heard by large corporations.  In the past, a single consumer would only be able to make phone calls and write letters, short of funding their own advertising to publicly shame a company.  With today's popularity of Facebook and Twitter, and the equally growing pressure for corporations to engage with their customers, it offers a lot of incentive for companies to resolve issues with customers.  Here are some of my own personal tips for getting good customer service.

With a "responsive" mobile-friendly template, we are able to use a standard CMS-driven site, and by using additional style sheets (CSS), re-flow your site onto smaller screen sizes.

Benefits:

  • SEO Friendly: Google's officially recommended method for building mobile sites, won't harm rankings with duplicate URL issues 
  • Easy to maintain: mobile site is integrated into existing control panels, no separate mobile-specific site to build or update
  • Not device-dependent - adapts to mobile devices based on screen size, not device make & model (future proof)

For more information, or to get an estimate for building "responsive" technology into your existing site, contact us today!

Focus Areas

360-Degree Campaigns
Affiliate Marketing
Analytics & Data Reporting
Automation
Blogging

Brand Development
Brand Identity & Standards
Brand Messaging
Brand Positioning
Brand Strategy
Content Development
Content Management
Copywriting
Corporate Communications
Creative Direction
Differentiation
Digital Marketing
Employee Engagement
Executive / Stakeholder Communications
Graphic Design
Key Messaging
Integrated Marketing
Internal Communications
Public Relations Management
Public Relations Strategy
Social Media Marketing
SEO & Optimization
Storytelling
Strategic Planning
Visual Communication
Web Design + Development
Web Maintenance & Updates

UI/UX
Workflow Process Engineering

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Web Design, Development, Consulting

We tend to ask the questions that need to be asked, and think of the details that nobody else does. We anticipate needs, find solutions to difficult problems, and bring order to complex situations.

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Search Optimization & Local SEO

Hire us to optimize and manage your overall online presence, ranging from Google Maps and local business listings, to on-page SEO and optimization. 

Optimization Plans & Pricing

Security Updates & Patching

White glove monthly maintenance for your Wordpress, Drupal, or Joomla site.

Maintenance Plans & Pricing