Thursday, 16 April 2009 00:00

How to analyze your company's web site with Google's advanced search tools

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Questions we can answer using some (free) Google search techniques:
  1. Which pages does Google have indexed from my site?
    This is a great way to see if any pages are listed in Google that you don't want the general public to see!  If you recently launched your site, this technique will tell you if Google has you in their system yet or not.  View a listing of all pages that Google has indexed from your site by searching for "site:www.yourcompany.com"
  2. What other pages link to my site?
    This is a great way to see how popular your site is (in Google's eyes) which is one of the greatest contributors to SEO / organic listing rank. View a listing of all pages that Google records (generally only of PageRank4 or higher) by searching for "link:www.yourcompany.com"
    Bonus hint: If you want to receive notifications any time someone mentions your company or brand on Google, sign up for Google Alerts.
  3. I just lost a page or graphic from my web site - how can I recover it?
    Option 1: Use Google's Cache
    Bonus hint (Option 2): Use Archive.org's Way Back Machine
Read 4117 times Last modified on Thursday, 18 March 2010 19:15

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