What You Should Do
If you’re relying on SendGrid to handle your website’s email — contact forms, password resets, order confirmations — now is the time to make a plan.
SendGrid is offering a 50% discount on any paid plan if you upgrade by August 31, 2025, so if you plan to stick with them, act before that date to maximize savings.
But for those who’d prefer to explore alternatives, we’ve already outlined several options in our previous post:
Buyer’s Guide: Transactional Email Services
Tech To-Do List
No matter which provider you choose, be sure to:
- Update your website’s SMTP or API configuration
- Update DNS records (SPF, DKIM, DMARC)
- Test thoroughly to avoid spam or delivery issues
Need Help?
If you're not sure how to transition smoothly — or you'd rather not mess with DNS and email logs — we’re here to help. Get in touch and we’ll make sure your website keeps sending without a hitch.
TL;DR: SendGrid’s free plan ends around July 26, 2025. If you're using it, take action now to avoid disruption — whether by upgrading or switching to a new provider.
