Nate Covington

Nate Covington

I build websites that build businesses. 

Every month, my work is seen and used by hundreds of thousands of people.  I am available for hire with building new web sites, and managing existing sites, help with updates, consulting, new features, training, etc…  

I work with directly with business owners to build streamlined, effective web sites.  I also work with advertising agencies and marketing consultants on their clients' sites. 

The large majority of my projects are built using Wordpress, Drupal, and Joomla, although I also support Magento, OSCommerce, and almost any other open-source platform.  

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Experience

Covington Creations, LLC (CEO)
Builds and maintain web sites for small and medium businesses, mainly in the PA/NJ/MD area. Main focus is customizing open-source content management systems, frequently working with graphic designers, photographers, copy writers, and project managers to produce and implement cutting-edge web applications. Over 15 years of programming experience.

Mangos, Inc. (Internship in Account Management)
As an intern with Mangos, an award-winning full-service ad agency, I assisted account managers with competitive research, worked alongside creative directors, as well as various designers, writers, and managers. Worked within all three major departments – account management, creative, and production.

Education

Graduated from the Marketing Program at Shippensburg University with a BSBA.  During his final semester, was hired by the College of Business to redesign the school’s web site.  Coursework included a concentration in sociology, psychology, and art.

Technical Skills
Programming (HTML, CSS, PHP, etc)
Open-source Software
Graphic Design
Photography
Google AdWords

Software Toolkit
Mac and PC
Adobe Creative Suite 
Microsoft Office (including Access)
Slack, Asana, other collaboration tools

Wednesday, 10 September 2008 05:00

Google Suggests: Less Thinking!

Google has started suggesting searches on their home page, as well as their new browser, Chrome:

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The Power of Suggestion:

  1. Less spelling issues - If you can't spell a word, enter the first few letters and Google will probably spit out the word you're thinking of.
  2. More Generic Searches - Now that the popular search phrases are going to bubble to the top, people will be less likely to actually think of their own searches.
  3. More Money for Google - Since people aren't thinking of their own searches, businesses who advertise on Google are going to be forced to bid on the most popular keywords, paying inflated prices for clicks.  This is examined in detail in this blog post.

(I've been using this feature in Firefox for quote some time now...)

Friday, 05 September 2008 05:00

CBCC Ambassador '08-09

[edit: 08-09 CBCC Ambassadors are featured in the W4 March-April edition - click here]

I'm honored to have been chosen to be an "Ambassador" for the Central Bucks Chamber of Commerce. If you're not yet a member, please put my name in the "Referred by" field at the bottom of the form. (Here is a PDF with my name already on it for your convenience.)  Also, sign up between 9/17 and 10/31 and they will waive the $30 processing fee.

Joining the Chamber in May '07 was a great idea for me.  Initially, I did it for the health insurance coverage, but after getting involved by attending workshops, business card exchanges, and even helping out with a few seminars... the $200/year membership fee has paid for itself many times over.

Wednesday, 20 August 2008 05:00

RSS - Uses & Applications

Wednesday, 13 August 2008 05:00

Facebook Redesign - Good Move.

Let's face it. Facebook caught on because next to Myspace, it was tolerable.  Myspace is notorious for having glittery, flashy, overdone, obnoxious pages that can give you a headache in a matter of seconds.  Plus, music.  Without my consent!

I'm done.  Let's take a look at what facebook changed and why it's better:

Old Home Page

Awkward "Appilcations" menu on the left, news feed in the middle, announcements, pokes on the right.

old-home-page.jpg

 

Tuesday, 29 July 2008 05:00

The Road Crew

What a support group.

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In this entry, I will share some of my personal tricks regarding organizing your Web site and email so that you can access your information from the road, and not worry about losing important messages.

 

Tuesday, 08 July 2008 05:00

Upgraded Hosting Server

We're now running on a new hosting server.  All of our hosting clients will now enjoy a beefier, more robust server, featuring RAID drives, automatic backups, and a secure firewall.

 

Tuesday, 24 June 2008 05:00

Web 2.0 Presentation a Success!

Nate, Thank you - so much - for everything.  From quarterbacking, organizing, hooking up your laptop and showing the discussed sites, to being a calming influence during the prepatory discussions.

I appreciate it all. You really helped the Chamber to produce a truly successful workshop!

Amanda M. Soler
Central Bucks Chamber of Commerce

 

Saturday, 14 June 2008 05:00

Now on a Mac

Mac logoI just picked up a 15" MacBook Pro, and I'm never going back. I made the jump from Windows Vista Ultimate Edition, using Outlook 2003 Professional; now using Mac OSX with Apple's included software - Mail, iCal, and Address Book. It even syncs with my Blackberry!

 

Areas of Expertise

360-Degree Campaigns
Affiliate Marketing
Analytics & Data Reporting
Automation
Blogging

Brand Development
Brand Identity & Standards
Brand Messaging
Brand Positioning
Brand Strategy
Content Development
Content Management
Copywriting
Corporate Communications
Creative Direction
Differentiation
Digital Marketing
Employee Engagement
Executive / Stakeholder Communications
Graphic Design
Key Messaging
Integrated Marketing
Internal Communications
Public Relations Management
Public Relations Strategy
Social Media Marketing
SEO & Optimization
Storytelling
Strategic Planning
Visual Communication
Web Design + Development
Web Maintenance & Updates

UI/UX
Workflow Process Engineering

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Design & Development

Wordpress, Drupal, Joomla
New custom websites
Bespoke themes and extensions
Redesigns, upgrades, migrations

Web Design & Development


Optimization & SEO

Let us optimize and manage your overall online presence. We offer full service monthly SEO as well as one-time projects.  

Optimization Plans & Pricing


Maintenance, Patching

White glove monthly backups, security updates, maintenance and testing for your Wordpress, Drupal, or Joomla site.

Maintenance Plans & Pricing


Email Newsletter

Bring your web & marketing performance to the next level: monthly blog post roundup via email.  

Stay in Touch!